Total Pageviews

Monday, February 25, 2019

Breakfast Show Timeline

Episode Timeline Activity


We are going to create a timeline of everything that happens in an example of the Radio 1 Breakfast show.  In the exam, you need to be able to explain how the content of the show follows PSB rules and attracts its audience, and will therefore need to refer to real examples from a broadcast.  


Each group will be given a different section of the Radio 1 Breakfast Show to listen to.  The section will be approximately 30 minutes in duration. Your group must note down everything that happens in your 30-minute section onto the grid.  At the end of the activity you will hand in your grid and your teacher will make a copy of it for the rest of the class.


Here is an example of the detail that you must go into when noting content:

Questions:  


After you’ve identified and written down the content of your section, you must answer the following questions:


  • How does the programme promotes British music?  
It plays a mixture of Canadian, American and British songs. They mix up the genres and singers to draw interest and make people continue to listen. The programme played slightly more British songs. Also, the presenter praises the artists and shows off their achievements.


  • What percentage of tracks played during your slot were British?  
Roughly 56% of the tracks were British and roughly 44% of the tracks were American or Canadian.


  • What genres of music were played during your slot?  Do a tally.
Alternative/indie - 4 tracks
House - 1 track
Dance/electronic - 3 tracks
Pop - 4 tracks (including pop-rock and R&B)
Hip-hop/Rap - 4 tracks (including R&B)


  • Celebrity interviews – who is being interviewed and what are they being interviewed about?  How many of the interviews are with British people?


  • News items – list the stories and identify which relate to Britain.  
> Personal story about running.
> Weather
> FA Cup final - football - sport


  • Quizzes and games – what can you win?
> Meet Greg James.
> Competition to win cricket tickets.
> Guess the 3 letter word.


  • How does the broadcast fits into the BBC ethos of ‘informing, educating and entertaining’?
The presenter definitely entertains people as he frequently makes comedic comments to bring a sense of normality and everyday humour to the broadcast.


  • How does it differ from commercial breakfast shows?
They don’t advertise any commercials that aren’t to do with the BBC unlike other broadcasters that play commercials to advertise businesses or companies.


  • Who you think the audience is from the content of your section?  What evidence do you have for this?
People aged 10+, some of the vocabulary used and some of the topics talked about during the segment may not be acceptable for young children.


  • What platforms is the show is distributed on?
Radio, Internet Stream.
This show can be heard on the radio however, it can also be streamed on the internet.




List A
List B
List C
Bruno Mars: Finesse
Avelino: 1 in a Million
Dream Wife: Hey Heartbreaker
Camila Cabello: Never be the Same
Big Boi: All Night
Fekky: My Size
Craig David: I know You
Diplo: Get it Right
Hailee Steinfeld: Let Me Go
Eminem: River
Dua Lipa: IDGAF
Jorja Smith: Let Me Down
James Arthur: Naked
G-Eazy & Halsey: Him & I
Kendrick Lamar: All the Stars
Jason Derulo: Tiptoe
HAIM: Nothing’s Wrong
Marmozets: Major System Error
Jax Jones: Breathe
Isaac Gracie: Terrified
Moose Blood: Talk in your sleep
J Hus: Bouff Daddy
Jessie Ware: Your Domino
Paramore: Fake Happy
MK: 17
Justin Timberlake: Filthy
Rae Morris: Atletico
Not3x: My Lover
Liam Payne & Rita Ora: For You
Rudimental: These Days
Ramz: Barking
One Bit & Noah Cyrus: My Way
Sunflower Bean: I was a Fool
Raye & Mr Eazi: Decline
Portugal: Feel it Still
The Vaccines: I Can’t Quit
Sigrid: Strangers
Post Malone: I Fall Apart

Taylor Swift: Gorgeous
Steel Banglez: Bad

Tom Walker: Leave a Light On
SZA & Calvin Harris: The Weekend

Radio One Play List for week commencing 22nd January 2018


Each BBC Radio station has a playlist of songs that it must play every day/week. These songs will be picked to help meet the service licence and mission to promote British talent and to attract the audience.  


Use the grid below to note down the programme contents:


For any song played you must identify the genre, the name of the artist/band and song, and whether the artist/band are from the UK.  


Timing
Content
6:30
Introduction, referencing Radio 1. Intro to presenter (Greg James).
6:32
personal story about running.
6:33
STING intro to cricketer who has accomplished- lists accomplishments (8:00). Ticket giveaway and 8
6:34
Song- Can’t feel my face (Weeknd)
6:36
STING followed by self advertising. Track- Play (Jax Jones, Years & Years)
6:42
STING- followed by public tweets. Jingle
6:44
Box of goods, prize given to listener. talking to radio technician.
6:45
Track- One More Time (Pale Waves)
6:47
Reference to technician, Laughing, technical issue. Intro to BBC R1.
6:48
Track- There’s nothing holding me back (Shawn Mendes)
6:51
STING- Self advertising Track-Thursday (Jess Glynne)




6:55
Fixed Technical issues, background music, referencing similarities between radio and other workplaces
6:57
referencing FA cup Final from previous show
6:58
plays audio clip of fellow presenters show Track: All The Starz (Kendrick Lamar & SZA)
7:00













Timing
Content
7:00
> Presenters and co are talking about news from around the world and discussing it using their opinions etc.
> Jingle is played - sting - introducing news on Harry Kane and football/rugby etc.
7:01
> Weather gets talked about to inform people.
> Update on the time.
> Sting.
7:04
> Sting.
> Intro to Radio 1.
> Greg James welcoming everyone and thanking people for having him on.
> Talking about the quiz from yesterday - Scott (citizen) involved in the competition.
> Talking about songs on the way.
7:05
> Track: Chalice - Donae’o.
7:09
> Track: Still into you - Paramore.
7:11
> Sting.
> Advertisement for winning tickets and meeting Greg James
7:12
> Track: Sweet but psycho - Ava Max.
7:15
> Presenter talking about previous tracks and being comedic.
> Sting.
> Talking about winning tickets again and also quiz from yesterday - welcoming Scott (person taking the quiz).
> Quiz being played.
7:21
> Sting.
> Track: Javelin (Calling out your name) - Adelphi Music Factory.
7:24
> Presenter talking again over the end of the track.
> Being comedic and relatable.
> Talking about people who have written to the show.
> Sting.
> Track: Hurtin’ me - French Montana and Stefflon Don
7:27
> Presenter talking and making jokes about the previous song.
> Sting.
> Track: Medicine - Bring Me The Horizon.


Timing
Content
7:30
Football- A Harry Kane penalty that put Spurs ahead of Chelsea in the League Cup Semi Final
7:33
Rugby Union- Rugby player given a red card and suspended for the next 3 weeks
7:35
Cricket World Cup Final
7:38
Guess the 3 letter word
7:45
Song-It's not living by the 1975
7:49
Song-Fit But You Know It (The Streets)
7:52
Song-Lullaby by Sigala and Paloma Faith
7:55
Competition to win Cricket World Cup Final Tickets
7:58
Song- We Appreciate Power by Grimes





Timing
Content
8:00
Programme ident, News, (sting), News, (sting), News, Weather, (sting), ident.
8:03 (1:30)
Prize Giveaway (Cricket world cup), gives out info to enter details. (81199). (sling)
8:08 (1:35)
Song, It not living (If it’s not with you) 1975, (sting), ident.
8:11 (1:38)
Song, Fit but you know it, The Streets
8:14 (1:41)
Song, Lullaby, Sigala and Palmona faith,
8:18 (1:45)
(sting), ident, Cricket giveaway description, Calls the public
8:21 (1:48)
Graeme swan back in the studio,
8:23 (1:50)
Song, Mountain at my gates, Foals, (sting).
8:26 (1.53)
Rugby Union giveaway, ident
8:28(1.55)
Song, We appreciate power, Grimes, (sting)

Timing
Content
8:30
News and Weather (uses Sting)
8:33
GJ gives small info on what’s to come, Radio’s Indent; 2 tracks (Ariana Grande ‘thank you next’, Kodak Black ‘ZEZE’)
8:40
GJ gives a contact number for people to call; Play’s a game with listeners (Unpopular Opinion)
8:45
Track Plays (Sam Fender ‘that sound’)
8:47
Small conversation with a listener about the game before the track (He talks to them calmly and like they’re friends)
 8:51
Track Plays (Sigird ‘Sucker Punch’); Reads some comments from listeners
8:55
Ten Minute take over (Skee-lo ‘I wish’, Justin Timberlake ‘Senorita’, Blink-182 ‘What’s my age again?’)
8:59
Radio’s Indent (Annie Mack)
9:00
News and Weather

9.00
Continued Track - I Wish (Fabiolous Barker)
9.02
Track  - Senorita (Justin Timberlake)
9.06
Sting
9.06
Track - Mountain At My Gates (Foals)
9.08
GJ concludes ‘10 minute takeover’
9.09
Sting
9.09
Track - Baby (Clean Bandit)
9.13
GJ talks about what’s on at 10am.  Introduces upcoming songs.
9.14
Track - Fit But You Know It (The Streets)
9.16
GJ talks about Carol Cook and her tweet “in the first 7 days of 2019, Jersey has only seen 6 minutes of sunshine, making it the dullest start to the year in 96 years xxx”
9.18
Track - We Appreciate Power (Grimes)
9.21
GJ talks about ‘Window Weather’. Talks about upcoming on BS
9.22
Track - Only You (Theophilus London)
9.25
GJ introduces upcoming songs and upcoming news.
9.26
Sting
9.26
News - Military increasing technology to stop drones in Heathrow against illegal drone activity, Teenager attacked by 3 men, voting in house of commons, Spurs VS Chelsea, Saudi teen has been given refugee status in USA, Best Film Nominations,
9.30
Window Weathers - Jersey

9:30
Jersey weather update over phone call ‘window weather’
9:33.01
‘close to you’ By Ellie Goulding & Diplo
Genre- Pop
UK
9:36.04
‘Dimentions’ By Sub Focus&Dimentions
Genre- Dance/ Electronic
9:40
Scotland vs Wales – six Nations advert/ superbowl and game opportunity
9:41
‘King princess’ By Talia
Genre- Pop
9:44
‘Heathens’ By 21 pilots
Genre- Rap rock/ alternative/indie
9:47
‘Party for One’ By Carly Rae Jepsen
9:50
Greg James chats with the audience, light hearted conversation
9:52
‘praise the lord’ By ASAP Rocky
Genre- HipHop/ Rap
9:55
Greg James chats with audience briefly
9:56
‘Love has all been done before’ By Jade Bird
Genre- Alternative/ Indie

Radio 1 Technology and Audience

Breakfast Show

Friday, February 15, 2019

How is the BBC Breakfast show reaching, targeting and encouraging audience interaction?

How is the BBC Radio 1 breakfast show reaching, targeting and encouraging audience interaction? 750 words


The BBC have used a variety of techniques to appeal to their audience. The BBC breakfast show plan to engage a broad range of young listeners with a distinctive mix of contemporary music and speech. Its target audience is 15-29 year old's. This audience is relatively young, the newer generations are more integrated into newer technologies. Stereotypical connotations are notified that radio is dated. This proves a difficult task for the radio station.

Radio 1 has used a strategy to provide stories and topics relevant to their target audience. They are calling it the “trail of breadcrumbs”. The scheme is to analyse their audience by tracking what the audience is interested in through monitoring comments and feedback, the broadcaster can try to stay relevant to younger audiences. Platforms such as YouTube and Twitter have helped BBC Radio 1 connect with its target audience of 15-29 year olds. They are using this scheme to attract people to the radio station through the newer technological platforms such as the internet, video and social media. Using these they can build a reliable strong audience which will in the long run grow due to publicity.

The radio breakfast show helps to entice the audience through various contraptions such as competitions and games that potentially if won or done correctly leads to a significant reward (e.g. a shout out, or tickets to visit somewhere). This concept links to the BBC’s vision to be the most creative organization in the world. The target audience is incorporated alongside with the music choice and genre as the audience that listen enjoy the music and tune back into the vast playlists or remixes.
 They manage to get the audience to return is due to the originality of the show, many factors such as the formal tone, competitions and providing various services such as the radio 1 big weekend - the big festival with live music and special guests-. Various games are played in prime time for the audience to get involved with such as replying to celebs worst reviews, this therefore encourages the audience's opinion which then has a domino effect.

The Breakfast builds a regular audience and interacts with them through consistency. The Radio 1 Breakfast show has a trend formed to regular news, music and personal stories. The news is broadcasted every 30 mins where headlines are discussed for example, Brexit, crimes and healthcare issues. Music is the pinnacle of radio, BBC Radio 1 predominantly play British produced music (53%). This is done due to the regulations of rights to play certain music, also it provides British pride. Often personal stories or scenarios are told by the presenter. For example, Greg James talks about his exercise habits. This provides the audience to connect with the radio station on a more personal and intimate level.
The host of the show has a dedicated role to keep the audience interested and engaged in the show on a regular basis. The Radio 1 breakfast presenter is called Greg James. He is tailored to the target audience of 15-29.  Personal experiences can be shared on topics which can be related to younger audiences, this increases the connectivity between host and audience causing a stronger more consistent audience.
Greg James also has a history of celebrity activity, such as He has hosted BBC festivals, done drive-time, participated in the Gregathlon for children in need, and been a guest appearance in doctor who, Lorraine, celebrity juice and more. James is a very well-known presenter through the BBC and radio and TV and is well-loved by his audience.  
In conclusion, the BBC Radio 1 Breakfast show draws many listeners everyday and is a very successful program. It correctly appeals to its target audience to generate regular innovative program.










Friday, February 8, 2019

BBC Radio 1 Research



BBC Research Task

We need to understand a little about the background to the BBC, including how it is funded, how it is regulated and how it is publically owned. 

You will use your Macbook to research the BBC and answer the following questions.  Use the suggested links to help you with your research.


Resources to help you with your research:







Questions:

1.     How old is the BBC?
The BBC is 96 years old, It was first started in 18 October 1922.



2.     Who is Lord Reith and what connection does he have with the BBC?
John Reith (1889-1971) was the founder of the BBC.  He was its first general manager when it was set up as the British Broadcasting Company in 1922. He was commentated when he fought off the politicians' attempts to influence the BBC, while offering the British people programmes to educate, inform and entertain. But in a working life that stretched over 60 years, Reith was at the BBC only 16.


3.     When did it start broadcasting Radio 1?
30 September 1967. It was hosted by Tony Blackburn.



4.     What are the BBC’s five Public Purposes, as set out in the Royal Charter?
·       To provide impartial news and information to help people understand and engage with the world around them
·       To support learning for people of all ages
·       To show the most creative, highest quality and distinctive output and services
·       To reflect, represent and serve the diverse communities of all of the United Kingdom’s nations and regions and, in doing so, support the creative economy across the United Kingdom
·       To reflect the United Kingdom, its culture and values to the world



5.     What is the BBC’s Mission?

The BBC mission is to inform, educate and entertain the population of the United Kingdom.



6.     What is the BBC’s Vision?
The BBC’s vision is to be To be the most creative organisation in the world.



7.What are the BBC’s Values?
·       Trust is the foundation of the BBC: we are independent, impartial and honest.
·        Audiences are at the heart of everything we do.
·        We take pride in delivering quality and value for money.
·        Creativity is the lifeblood of our organisation.
·        We respect each other and celebrate our diversity so that everyone can give their best.
·        We are one BBC: great things happen when we work together.



7.     What does the licence fee cover? 

The UK is buying more TV Licences than ever1. This income means all licence payers can enjoy an ever-wider choice of BBC shows and services, free at the point of use, on a range of platforms.

By buying a licence you support the creation of BBC programmes and services, and new ways of bringing them to you. Our purpose is to ensure as much of the fee as possible goes towards funding them.

Even though the ways we watch and listen are changing, the licence fee also allows the BBC's UK services to remain ad-free and independent.



8.     How is the BBC regulated?  How long as this body regulated the BBC and who regulated it before? 

The Office of Communications (Ofcom) is the UK’s broadcasting, telecommunications and postal regulatory body. Under the BBC’s Charter it has responsibility for regulating the BBC. It does this through an Operating Framework and by setting a license for the BBC that contains the regulatory conditions the BBC is required to meet. Ofcom also assesses performance, ensures fair and effective competition and regulates how the BBC’s commercial activities interact with its public services. In addition, it regulates BBC content and output against its Broadcasting Code.

Ofcom has been regulating the BBC since April 2017. Its previous regulator





Friday, February 1, 2019

Jungle Book Interview Evaluation

Jungle Book Interview

What was the task you were assigned?
We were assigned to create our own interview based o the 2016 version of the Jungle Book. We had to play three characters: the interviewer (Fred), the marketing manager (Leo) and the producer (Regan). We had to make our own script and we also had to film everything ourselves in the green room. 

What programme did you use to complete your task? 
We used Adobe Premiere in order to edit our video as this allowed us to have access to the editing told that we needed. For example, we used Ultra Key in order to make the green screen behind us seem like the Jungle Book background. 

What were the biggest obstacles to completing your task?
The biggest obstacles to completing our task was the fact that Leo and Fred kept laughing when the name Mike was said. Also, we were laughing when 'puppet on a stick' was said. Therefore, our biggest obstacle was the fact that we were laughing a lot.
Did you complete the task on time? If not, why not?
Yes, we completed the task on time.
How do you think this task will help with your Jungle Book revision?
This task will help with revision because there is a lot of content that is said in the space of our 5 minute video. The content is informational and helpful.
What do you think you could have improved in terms of content and presentation?
We could have improved our editing as there were some parts which could have been easily cut out.
What was your initial feedback? What did others say about your production?

It was really good. The script was well made and very informative. Although, it would be better if there were more visuals in the background.


Identify what went well and with hindsight what would you do differently?
Our script was really good and our acting went quite well. We could improve by using more visuals when talking about certain things.

Thursday, January 31, 2019

Jungle Book Interview








TRAILER PLAYED FIRST

INTERVIEWER: Hi guys, welcome back to Disney Daily. Today (as you have seen by the trailer),we are joined by some very special guests. We have the producer and the marketing manager of the new Jungle Book movie.

INTERVIEWER: The original Jungle Book movie was released in 1967 and it is still loved to this day. With a total gross box office of $141,843,000, it was a huge hit! Now this may seem very hard to follow but I think we can all agree that this remake was definitely worth the wait!

INTERVIEWER: Welcome!

PRODUCER: Thank you for having us today.

INTERVIEWER: Well it's our pleasure. I know many people have been waiting for this movie including me and by the trailer, I mean, wow, what a film.

PRODUCER: Oh thank you (haha). The dedication from everyone was key for the success of the end product.

INTERVIEWER: Now, we can obviously see by the trailer how new and exciting this movie is but how did this movie differ from the original 1967 Jungle Book?

PRODUCER: We used the CGI process to improve the graphics and animation to truly bring the characters and the jungle to life. We wanted the animals to seem as real as possible so that people could really believe the story. The 1967 version obviously didn't have the technological advancements which was a large part of this new remake. The old version was also more aimed at a younger primary audience and we felt that we needed to stick more to the accuracy of the book. By doing this, we targeted a slightly older audience by making the animals and jungle seem more menacing, fierce and realistic as you saw in the trailer (hand gesture).

INTERVIEWER: Tell us about how you created the movie in a way that appealed to the audience.

PRODUCER: Our aim was to target 12-21 year olds. I switched between ideas from the book and the film. We decided to keep in 'Bare necessities' as it was clearly a fan favourite with the younger children. I mean, most children know the song (both laugh and agree with each other). Also, we did decide to keep in King Louie despite him not actually existing in the book.

INTERVIEWER: In one of the scenes, you can see Lupita's character Raksha with Neel Sethi as Mowgli. How did you shoot that, h-how did you make the scene seem as though he was physically interacting with her (pic on screen)?

PRODUCER: There were a few ways as to how we did it. We had a puppet on a stick which had a sculpted foam head and also a blue padded head. Even when we were filming the scene of Mowgli in the water with Baloo, I was in the water with Neel, splashing him unexpectedly with water to get a real reaction from him whilst he was in mid-song. For this version to be able to use props and outstanding editing was, was amazing to be able to have. It really was just a fantastic movie to shoot.

INTERVIEWER: Now Mike, as the marketing manager for this movie, what were the main formats in your opinion that aided in promoting and marketing the movie?

MARKETING MANAGER: Well, Jon will agree that we had the wonderful pleasure of working with a celebrity driven cast. This allowed us to gather obviously a large following from that. Additionally, we had a spectacular opportunity to collaborate with Kenzo which is a luxury clothing brand originating in Paris (which is also where Disneyland is). So, this collaboration provided a larger fan base by promoting high-end clothing associated with animal prints and the characters from the movie. This allowed a larger revenue and association with this CGI remake.

INTERVIEWER: I remember when I went to see Star Wars: The Force Awakens and one of the extended 3D trailers beforehand was for The Jungle Book (points at poster).

MARKETING MANAGER: Ah yes, we wanted to be able to reach out to a larger male audience as the word 'Disney' tends to attract more women and girls. We repeatedly pitched to male audiences in order for everyone to feel intrigued by the movie trailer. Following on from this, we also showed the trailer during the Super Bowl which was a quick way of advertising to a large range and variety of ages and genders.

INTERVIEWER: I understand that Jon and three of the cast members actually went to a 7,800 seat arena at a Disney fan convention in Anaheim.

MARKETING MANAGER: (nodding) Yes, Jon showed sneak-peek footage from the film to the arena and then thousands of movie posters were handed out which was actually the first marketing stunt for The Jungle Book. It was tweeted about by many people (images shown) after it occurred.

INTERVIEWER: Those movie posters were fantastic, especially the ones with the voice actors paired with their onscreen characters.

MARKETING MANAGER: Thank you (smiling). This elevated the minds of the grown ups as it made them pay attention to the stars who were featured on the posters.

INTERVIEWER: Not only have you reached different age and gender audiences, but you also managed to reach people from other countries. How did you manage to do this?

MARKETING MANAGER: Through the years. we've learned that Hispanic people tend to go the movies in fairly large groups and so we decided to team with Univision for a 5-week stunt that brought clips of The Jungle Book to telenovelas, talk shows and even sports coverage. Park theatres in Florida and California offered sneak peek footage of the movie with Jon providing introductions.

INTERVIEWER: Well, I guess its time to wrap it up there! Thank you so much for coming and talking with me.

MARKETING MANAGER: Thank you again for having us.

INTERVIEWER: (look at camera) Make sure you check out The Jungle Book as it is well worth the watch. Please like, comment and subscribe. And we'll see you all next time.

Tuesday, January 22, 2019

January Mock Feedback

  1. CLIFT to analyse visuals of newspapers, bold outstanding and assertive. Forgot to insert news values. Bias. Guardian is majority hard news- shows guardian support facts. Daily mail mostly soft news.
  2. Why have newspaper sales declined?
  • Technology / rise of online media- digitisation has meant a proliferation of news platforms
  • Newspapers outdated.
  • App offers over ease of access and online news can exploit convergence
  • Closer linked community, social participation. Comments between viewers.
  1. Gerbner------Political views, guardian left wing broadsheet. Daily, royalist and right-wing mod market.
  • Brexit/ Trump/ immigration/ labour vs conservative/ NHS/ education/ young people/ crime 

  • Shirky------ audience comments on articles and discussion begins. Images of catastrophies, whether. News events from public. Social media turns into news. Citizen journalism.












ASSESSMENT 1B NEWS LIAR
GBHS MEDIA STUDIES A LEVEL Reflection

Name:                                         Date:

AO1: Demonstrate knowledge and understanding of the theoretical framework of media and contexts of media and their influence
AO2 Apply knowledge and understanding (KU) of the theoretical framework of media to:
Analyse media products/ Make judgements and draw conclusions




Questions were: 1.News values and conventions 2. Representation of Ethnicity 3. Technology 4. Shirky/Gerbner

Identify a strength or strengths in your assessment:

Identifying tabloid and broardsheet
Understanding news stories
Partially expanding on news stories
Understand trends which newspapers abide by
Understanding the evolution of news



What are the areas you need to improve?

Time management
Gathering ideas efficiently
Projecting my work in a concise way
Improve my retainment of information
Not be in the state I am…



What will you do to improve in your next assessment? Any particular areas or study skills?

Revise more on acronyms and application of these.
Stick to tighter time frames.
Have a greater ability to analyse and evaluate.


Thursday, January 17, 2019

Jungle Book- P2 Section A








How does Disney use its advertising and marketing for the Jungle Book to:


  • Engage the audience
  • How does the audience identify with the film?
  • Whats the expectations would the audience have?
Disney is a vertically and horizontally integrated conglomerate

Walt Disney make about 10 films typically- life action remakes, carry on franchise etc

Areas of study:

  • Production
  • Marketing, Distributing and funding
  • Technology and convergence
  • Ownership
  • Regulation 
Ways ownership impact film production:

  1. Adapt story etc to reach larger audience 
  2. Better marketing and advertisement 
  3. More time spent on production  
  4. Disney has a reputation so people will be naturally attracted. 
  5. Large social media following allowing easier advertisement.
  6. Large companies have access to latest production technology e.g. CGI
  7. More synergy e.g. theme parks and convergence availability of the film cross platform plus importantly cross platform marketing. 
Key facts- 2016 Jungle Book

2016-2017- Disney as NUMBER 1 DISTRIBUTOR (£301m UK Theratrical revanue)

Jon Faveau produced and directed - Iron man Series, Avengers etc

$177m Budget to produce film 

Production Strategies:


The Jungle Book was released in 1967 by Walt Disney Productions. It was created at the Walt Disney Studios in California. Disney’s animation studio had been responsible for developing many of the techniques and ways of working that became standard practices of traditional cel animation, pioneering the art of storyboarding and developing the use of the multiplane to create an early 3-D like effect.
Disney’s personal control of the whole studio affected all stages of production and distribution. Disney are vertically integrated. 


2016 Jungle Book trailer
  • 2016- dark theme 
  • More realistic- dramatic
  • Short clips- fast pace
  • Intense music
  • Famous actors 
Mainstream Film-

  • High production value incl. CGI and soundtrack
  • Star marketing 
  • Wide/saturated distribution by one of The Big Six (not always). Synergy with other blockbusters
  • Commercial success
  • safe genre, simplistic emotive narrative. 






Monday, January 14, 2019

Film Research


Film
Gross Incomes
Production Company
Genre
Age Certification
    1. Black Panther
$700.06M
Disney
Action, Adventure, Sci-Fi
PG- 13
    1. Avengers Infinity War
$678.82M
Disney
Action, Adventure, Fantasy
PG- 13
    1. Incredibles 2
$608.58M
Disney
Animation, Action, Adventure
PG
    1. Jurassic World: Fallen Kingdom
$416.77M
Universal Studios
Action, Adventure, Sci-Fi
PG- 13
    1. Deadpool 2
$324.54M
Disney
Action, Adventure, Comedy
R



Questions:
  1. Disney had the biggest financial success and had the vast majority of films of top grossing films. A total of 2.31198 billion.
  2. The dominant film genre is Action and Adventure. Si-Fi is also a highly liked genre.
  3. All films that I reviewed are blockbuster.
  4. 4 of the top grossing movies are sequels.
  5. Majority are aimed at younger audience yet more than others (Incredibles 2), the younger audiences are a large generator of income for films companies.
  6. All films listed are avaiable in 2D, 3D, 4K, Imax.
  7. Romance, Thriller, Horror, Crime.




Friday, January 11, 2019

Stages Of a Film

Where do we start?

The 4 stages of film:

  • Production
  • Distribution
  • Marketing
  • Exhibition -process of the cinema exhibiting the film /Exchange - the way we watch it (cinema, netflix) 
Production

1. Development- the script was written and drafted into a written and drafted into a workable blueprint for a film

2. Pre-production- Preparations are made for the shoot, in which cast and crew hired, locations are selected, and sets are built.

3. Production- The film footage is shot.


4. Post-production- The film is edited; production sound (dialogue) is concurrently (but separately) edited, music tracks (and songs) are composed, preformed and recorded; sound effects are designed and recorded; and any other computer-graphic 'visual' effects are digitally added, all sound elements are mixed into "stems" then the stems are mixed then married to picture and the film is fully completed ("locked").

Distribution


  • Describes everything between production (marketing the film) and how the film gets to an audience (people watching the film in cinemas/DVD etc)
  • The film is screened for potential buyers (distribution), is picked up by a distributor, and a marketing and release plan are developed The film is duplicated as required for distribution to cinemas. 
  • The business of getting films to their audiences by booking them for runs in cinemas and getting them there e.g. digital screens/reel films.
  • It includes all of the financial- deals done ti get films shown and promoted.

Marketing


  • This is the business of creating campaigns to promote the film, eg posters, apps, television interviews.
  • Press kits, posters and other  advertising materials are published and the film is advertising materials are published and the film is advertised. Films are usually released with a launch party, press releases, interviews with the press, press preview screenings, and film festival screenings. More films have a website and a trailer. 
Exhibition 

  • The way people consume films -e.g. showing films in cinemas or renting/buying DVD's or downloading films, piracy. 
  • About how the audience see the film, box office intake, reviews, awards etc. 
  • The film is released to cinemas for exhibition (or at this point occasionally straight to DVD, Blue-ray, or direct download from a provider), in order to reach its cinema and/or home media audience. The film plays at selected cinemas and the DVD typically is released a few months later. 

Ownership

  • Ownership is all about different film companies owning each other and providing each other with money, ideas for films and finance. 
  • Major companies own others (similar institutions) with the industry in order for more films to be produced
Ownership Types: 

  • Horizontal Integration
When the Production Company expands into other areas of one industry. It can acquire or merges with other companies that do the same thing to help eliminate competition, The profits will be shared amongst each company.
  • Vertical Integration
Vertical integration is when the production company has the ownership of the means of production, distribution and exhibition of the film by the same company, because of this they receive all of the profit whereas horizontal integration is where a production company expands into other areas of one industry.


Vocab:

Synergy-


  • Synergy is when the interaction of two of more focuses working together creates a greater effect than the sum of their individual efforts
  • e.g. Disney. The film of "High School Musical" promotes the DVD which promotes the soundtrack which promotes the advert calendar which promotes the doll which promotes the sequel which promotes the Disney store which promotes the film...






Thursday, January 10, 2019

The film industry- EXAM

2 hour exam

Industry and audiences- 3 topics
Film- disney, jungle book (\industry)
radio- BBC radio 1 (industry and audience)
video games- minecraft, microsoft (industry and audience

2, 15 markers (25 mins each) revolves around memorising and understanding